Remember Dumb Ways to Die, the viral video? Dumb Ways to Die was an instant hit when it hit the Web in November 2012.The viral video has hit well over 46 million views to date. The 3 minute clip features cute, little creatures that die in stupid ways. The campaign, created by McCann Australia for [...]
The brilliant Jannic Nielsen has used creativity and originality to kick-start his career in digital marketing. Mimicking the Kickstarter page, he launched his career through social media. KickJannic’s video presentation explains about his initiative and offers up incentives on the side of the clip, for those who share the page on social networks. Check it out: [...]
Twitter Ads Now Open to All U.S. Users On the 30th of April 2013, Twitter announced that Twitter ads would be open to all U.S. users. This is possible through the launch of their new self-service ad platform. In the past, advertisers had to be invited to use Twitter ads. They also had to spend [...]
With recent news about public companies and social media monitoring (it is now mandatory for ASX listed companies to monitor the web) it is evident that share market companies should be scrutinising the web for real-time mentions about their companies and key people online. But have you ever wondered how a simple tweet, forum comment or malicious press release [...]
ASX Listed Companies to Monitor Social Media In response to the recent ASX Guidance Note 8, declaring that all ASX listed companies must monitor social media as of 1st May 2013, digital agency Online Circle Digital have released ‘5 Things You Can Do To Protect Your Business Right Now.’ Take the first step to social [...]
How to tag photos on Instagram Today Instagram launches photo tagging, the feature that led to Facebook’s early growth. The new Instagram iOS and Android updates, rolling out as we speak, allow users to tag any person or brand in their own photos. These tags automatically show up in the “Photos of You” section of [...]
Social Media and Share market. What are the risks? Last Tuesday a fake tweet from trusted news organisation, The Associated Press (AP), made the US stock market plummet. The tweet fallaciously broadcast that the White House had been bombed and President Obama was injured. The freefalling stock market recovered shortly after the tweet was declared [...]
Social Media Plays Role in Capture of Boston Bombing Suspects Over the past week, social media has given everyone around the world an active part in the suspense unfolding around the Boston Marathon tragedy. Authorities were inundated with tips about the two suspects when smartphone images taken by the public were shared online. The Boston [...]
A Collection of the Most Creative Facebook Brand Ideas While some brands definitely do not know how to behave on Facebook, other brands are constantly pushing out innovative content. There are many examples of creative usage on Facebook content. Many of these examples are now hosted on one web address. Newsfeeder is a collection of Facebook’s [...]
Miami Ad School – Digital Marketing Case Public transport is pretty boring isn’t it? To make public transport commuting less tedious, A group of Miami Ad School students (future digital media experts) have created a solution to bring New York’s library to their subway. The students wanted to remind New Yorkers that The New York Public Library [...]
Are you a Facebook addict? Do you check it daily? Unless you check it 14 times a day, you are below average. Research by IDC released Wednesday has uncovered that from 7,446 Android and iPhone users in the U.S between 18-44 check Facebook on average 14 times daily. This represents 50% of the smartphone [...]
May 20, 2013