It came with five days of delay, but today (05/10) Facebook has followed its roadmap announced last May and rolled out important changes to apps and brand pages tabs. This set of modifications only affects apps’ background coding – there is no interface change (visual) or new user facing feature, and for this reason it [...]
If you are employing Social Media in your marketing arsenal, you don’t just want your say to be supplementary to the discussion; you want your voice to be heard, repeated, shared and appreciated—and your message to be powerful and influential. This is a presentation I’ve created for one of our clients at The Online Circle [...]
I’ve been pretty involved with Fair Trade in Australia. One of my clients Cadbury Dairy Milk Australia is one of the most prominent brand involved and supporting Fair Trade and its benefits (good one Cadbury ). During my researches I stumbled upon a great concept in promoting Fairtrade and some smarts in Social Media by [...]
In February 2011 Facebook announced the site is launching a major change to design and functionality for its over 2 million ‘Facebook Pages’ on March 10th 2011, the change will be mandatory for all pages. This will impact over 5.4 billion fans of multiple pages. The new look for business pages is currently available for [...]
Can money really buy you friends? If you are talking about Facebook yes it can. Welcome Facebook ads. But how much is the cost of a friend for Facebook brands?
