Social Media Optimization

This tag is associated with 37 posts

Facebook for business – Dummies guide to Facebook Send Button

The just released Facebook Send button is a great example of how to lower the sharing barrier to help your business tap into the digital word-of-mouth. Learn what it means and how to implement and benefit from Facebook Send button Over Sharing is now very much a thing of 2010. After the proliferation of Facebook [...]

Social Media Strategy – Would you spare some change?

I’ve been pretty involved with Fair Trade in Australia. One of my clients Cadbury Dairy Milk Australia is one of the most prominent brand involved and supporting Fair Trade and its benefits (good one Cadbury ). During my researches I stumbled upon a great concept in promoting Fairtrade and some smarts in Social Media by [...]

Facebook March 2011 Understanding the changes

In February 2011 Facebook announced the site is launching a major change to design and functionality for its over 2 million ‘Facebook Pages’ on March 10th 2011, the change will be mandatory for all pages. This will impact over 5.4 billion fans of multiple pages. The new look for business pages is currently available for [...]

Are Facebook Fans worth the money?

Can money really buy you friends? If you are talking about Facebook yes it can. Welcome Facebook ads. But how much is the cost of a friend for Facebook brands?

Transform your Facebook in a book

To promote its new website at Facebook, The French telecom Boygues decided to transform the ephemeral moments of your timeline in a book. Through an application, the brand fans on Facebook could choose up to ten friends and the time desired to be printed. The action was limited to 1000 books, which sold out in [...]

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